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Return to shopPrivacy Policy
Last updated: Jan 2026
This Privacy Policy explains how BreadStory (referred to as “we”, “us”, or “our”) collects, uses, discloses, and protects your personal data in accordance with the Personal Data Protection Act 2012 (PDPA) of Singapore.
By visiting our website, placing an order online, or purchasing in-store, you agree to the collection and use of your personal data as described in this policy.
- PERSONAL DATA WE COLLECT
We may collect the following types of personal data:
- Name
- Contact details such as phone number and email address
- Billing and delivery address
- Order and purchase history
- Payment details (processed securely by third-party payment providers)
- Account login information (if applicable)
- Feedback, enquiries, or messages you send to us
- Technical data such as IP address, browser type, and cookies when you visit our website
2. HOW WE COLLECT YOUR DATA
We collect personal data when you:
- Place an order online or in-store
- Create an account on our website
- Contact us via forms, email, or social media
- Subscribe to our marketing or promotions
- Browse our website (via cookies and analytics tools)
3. PURPOSE OF COLLECTING PERSONAL DATA
We collect and use your personal data for the following purposes:
- To process and fulfil orders
- To arrange delivery or self-collection
- To process payments and refunds
- To communicate order updates and confirmations
- To respond to enquiries or feedback
- To improve our products, services, and website experience
- To send marketing messages, promotions, or updates (only with your consent)
- To comply with legal and regulatory requirements
4. DISCLOSURE OF PERSONAL DATA
We do not sell your personal data.
We may share your data with trusted third parties only when necessary, such as:
- Payment service providers
- Delivery or logistics partners
- Website hosting and IT service providers
- Government authorities if required by law
All third parties are required to protect your data and use it only for the intended purpose.
5. PAYMENT INFORMATION
Payment transactions are processed through secure third-party payment gateways. We do not store your full credit or debit card details on our systems.
6. COOKIES AND TRACKING TECHNOLOGIES
Our website may use cookies and similar technologies to:
- Improve website functionality
- Analyse traffic and usage patterns
- Remember your preferencesYou can disable cookies through your browser settings, but some website features may not function properly.
7. DATA PROTECTION AND SECURITY
We take reasonable steps to protect your personal data from unauthorised access, disclosure, alteration, or misuse. However, no method of transmission over the internet is completely secure.
8. DATA RETENTION
We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by applicable laws.
9. YOUR RIGHTS
Under the PDPA, you have the right to:
- Access your personal data
- Request correction of inaccurate data
- Withdraw consent for data collection or marketing communicationsTo make a request, please contact us using the details below.
10. MARKETING COMMUNICATIONS
You may opt out of receiving marketing messages from us at any time by following the unsubscribe instructions in our communications or contacting us directly.
11. THIRD-PARTY LINKS
Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites.
12. CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time. Any changes will be posted on this page with the updated date.
13. CONTACT US
If you have any questions or requests regarding your personal data or this Privacy Policy, please contact:
BreadStory
Phone: +65 9728 1375